At GameGear
We are redefining athlete protection with our core philosophy
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Contact sports face a clear problem.
There are over 100,000 sport related concussions in Australia every year, may of which go undocumented. Concussion rates remain high, and traditional padded headgear has never been proven to reduce the risk. Players know this when they run out each week and parents know it when they watch from the sidelines.
Most existing headgear brands are not designed to significantly reduce concussion risks. They have only been designed to prevent cuts and lacerations rather than reducing the impact forces that cause concussions.
Sports have been waiting for a protective headgear that can make a difference.
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GameGear is a revolutionary new headgear developed in Australia, proven to reduce impact force and head acceleration 10x better than other headgear in a lab environment.
It is the only product to pass the AFL’s Advanced Football Headgear Standards, the highest headgear performance benchmark in Australian sport.
Athletes today are more conscious than ever about injury prevention, with increasing awareness of concussions and long-term sports-related injuries. Our headgear is not just about safety, it’s an essential investment in performance longevity.
GameGear’s unprecedented results comes from its patented lattice design, built from interlocking spheres and made from a unique material that offers progressive resistance to force from any angle.
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Lab testing confirms that GameGear's NIA technology reduces head acceleration over 90% better than other headgear, setting a new benchmark in sports headgear.
Peak Linear Acceleration (PLA) measures the force transmitted to the head during an impact. higher PLA values meaning more force reaches the brain, increasing injury risk. Reducing head acceleration reduces the likelihood of concussion.
GameGear's lab test data measures head acceleration reduction. This is very accurate, engineering data and the basis of all our claims.
Lab testing is the internationally accepted process by which every helmet type is assessed for effectiveness.
Measurement of concussion must, of course, be carried out on players in the field, and that’s why we have undertaken the field trial.
Lower PLA = Better Protection
GameGear's PLA = 50
Industry Average = 500